Zach

What is the difference between the two price points?

The INR 999 tier is cuffs only — the Sqr Cuff, Octa Cuff and Duality Cuff, each in Satin Silver and Matte Black. Everything else is INR 799: the Bronz and Larv beaded bracelets, the 6mm braided Bloodstone and elastic Grey Noir, the Magnetic Cat's Eye Bead Bracelet, the Vault, Spiga, Razr and Orb chain bracelets, the Templar and Nord pendants, and the 8mm Cuban Neck Chain in Satin Silver and Rustic Gold.

What to buy

• First piece — a beaded bracelet at INR 799. Bronz or the braided Bloodstone stack next to a watch without competing with it.
• Something with more weight — the Vault Chain Bracelet in Matte Black or the Razr in Satin Silver, both INR 799.
• A visible statement — the Templar Pendant, in Satin Silver or Rhodium Black.
• The most structured option — a cuff at INR 999; the Duality and Octa hold their shape rather than draping.

What to expect from the finishes

These are finishes rather than solid precious metals — matte black, rhodium black, satin silver and rustic gold — which is what keeps a chain bracelet at INR 799 instead of several times that. The honest trade-off is durability: plated finishes wear at contact points, so take pieces off before a shower, the gym or the sea, and store them dry. Elastic beaded bracelets are the most forgiving on sizing, while cuffs and chains are the ones worth measuring your wrist for. Returns run 7 days from delivery.

Where to go next

See the wider men's jewellery edit or the full menswear range. Our Zach brand guide goes through each bracelet family in detail.